Novamarine Joins YachtWay: A Strategic Alliance Elevating Global Access to Iconic Design

July 2025 – Miami, FL — In a bold stride toward global expansion and digital innovation, Novamarine, the iconic Sardinian builder known for its uncompromising approach to design, performance, and military-grade construction, has officially partnered with YachtWay, the industry’s most modern and advanced yacht listing platform.

As part of the partnership, all Novamarine dealers worldwide will now be onboarded into the YachtWay ecosystem—offering international yacht buyers direct access to one of the most revered brands in the industry.

"After meeting the Novamarine team, it was clear from the start—we share the same vision. We’re both focused on inspiring the next generation of boaters and giving them a platform to explore products as bold and boundary-pushing as the Black Shiver line," said Heigo Paartalu, CEO of YachtWay. "Even before YachtWay existed, I’d find myself quietly admiring Novamarine at boat shows. There’s always been something about the Black Shiver series—a product made for the modern-day supervillain, out to save the day and reach the anchorage in style. Today, we’re proud to bring Novamarine into the YachtWay ecosystem and excited to help more people around the world discover just how extraordinary these boats really are."

From the cutting-edge Black Shiver series—favored by elite clientele and special forces alike—to bespoke luxury tenders tailored for the most discerning superyacht owners, Novamarine’s full portfolio is now available through YachtWay’s immersive listings. These include high-resolution imagery and cinematic video content produced by YachtWay Studios, built to capture the detail and craftsmanship that define the brand.

The integration also unlocks full access to YachtWay’s global audience of over 1.8 million yachting enthusiasts, high-net-worth buyers, and industry professionals. For Novamarine dealers, this means increased lead quality, elevated visibility, and participation in curated campaigns, international events, and premium marketing activations.

“The partnership with YachtWay represents an opportunity for Novamarine to innovate itself further, going on with a strategy of digitalisation,” said Francesco Pirro, CEO and Chairman at Novamarine. “We believe that technology and innovation are key factors for a successful company today: a close collaboration with smart and interactive companies such as YachtWay is the best way to increase further our positioning abroad and create more and more value.”

All Novamarine models are now live on YachtWay, with dealer representation spanning Europe, the Americas, the Middle East, and Asia-Pacific.

To explore the full Novamarine collection or connect with an authorized dealer, visit YachtWay.com or Novamarine.com.

YachtWay is the worlds most modern yacht listing platform for the industry, combining immersive 3D Tours, cinematic media, and integrated fintech tools to connect serious buyers with top-tier vessels and verified dealers worldwide. Designed for the next generation of yachting, YachtWay powers discovery, financing, and sales—24/7.